Reseller Agreement

Business

Distribution contract authorizing reseller to market and sell products or services, defining territory, pricing, support, and performance requirements for sales partnership.

Reseller Agreement

Disclaimer: This template is provided for informational purposes only and does not constitute legal advice. Consult a qualified legal professional before using any legal document.

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Key Clauses

  • 1

    Whereas

    Establishes manufacturer's need for distribution partners and reseller's sales capabilities.

  • 2

    Definitions

    Clarifies product categories, sales territories, and business terms used throughout reseller agreement.

  • 3

    Appointment

    Grants reseller authority to market and sell specified products within defined geographic territory.

  • 4

    Term And Termination

    Specifies agreement duration, renewal options, and termination procedures for sales relationship.

  • 5

    Orders And Delivery

    Establishes ordering procedures, delivery timelines, and inventory management responsibilities.

  • 6

    Pricing And Payment

    Defines wholesale pricing, payment terms, and procedures for processing reseller transactions.

When You Need This

  • Expanding product distribution through authorized reseller network
  • Entering new geographic markets through local sales partners
  • Scaling sales operations without hiring direct sales employees
  • Leveraging partner expertise in specific industries or customer segments
  • Building revenue channels through established distributor relationships

Frequently Asked Questions

What is a Reseller Agreement?

Distribution contract authorizing reseller to market and sell products or services, defining territory, pricing, support, and performance requirements for sales partnership.

What should a Reseller Agreement include?

A comprehensive reseller agreement should include: whereas, definitions, appointment, term and termination, orders and delivery, pricing and payment.

When do I need a Reseller Agreement?

Expanding product distribution through authorized reseller network. Entering new geographic markets through local sales partners. Scaling sales operations without hiring direct sales employees. Leveraging partner expertise in specific industries or customer segments. Building revenue channels through established distributor relationships.

Is this template legally binding?

Templates provide a strong starting point, but we recommend having important agreements reviewed by a qualified attorney in your jurisdiction to ensure they meet local legal requirements.

Can I customize this template?

Yes — all bracketed [placeholder] fields can be replaced with your specific information. You can also add, remove, or modify clauses to fit your particular situation.

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