Business
White Label Agreement
Business licensing arrangement allowing companies to rebrand and resell products or services as their own. Covers quality standards, pricing minimums, branding restrictions, and intellectual property ownership rights.
Key Clauses
1
White Label Rights
Grants the reseller the right to rebrand and sell the product or service as their own.
2
Quality Standards
Establishes product quality requirements and the manufacturer's quality obligations.
3
Pricing and Minimums
Defines wholesale pricing, minimum order quantities, and volume discounts.
4
Branding Restrictions
Sets guidelines for how the product may be rebranded and marketed.
5
IP Ownership
Clarifies that underlying IP remains with the manufacturer/developer.
Use This Template
When You Need This
- Reselling another company's product or service under your own brand
- A manufacturer or SaaS provider licensing white-label rights to partners
- Establishing quality standards for white-labeled products
- Protecting underlying intellectual property while allowing rebranding