Business

Influencer Marketing Agreement

Social media marketing contract between brands and influencers, covering content creation, posting schedules, compensation, disclosure requirements, and performance metrics for influencer partnerships.

Key Clauses

1

Whereas

Establishes context for influencer marketing partnership and brand promotion arrangement.

2

Definitions

Clarifies key terms including influencer content, brand guidelines, deliverables, and performance metrics.

3

Scope Of Work

Details specific content creation, posting schedule, platform requirements, and campaign objectives.

4

Compensation

Specifies influencer payment, product gifting, performance bonuses, and payment schedule.

5

Content Approval

Brand review and approval procedures for influencer content before publication.

6

Obligations Of The Influencer

Influencer's responsibilities for disclosure, brand compliance, and performance standards.

Use This Template

When You Need This

  • Partnering with social media influencers for brand awareness and product promotion campaigns
  • Establishing clear content expectations and approval procedures for influencer partnerships
  • Creating accountability framework for campaign performance and brand representation
  • Ensuring FTC compliance through proper disclosure requirements and brand transparency